Digital Imaging Software. MOD003232. 31/03/2014

Digital Imaging Software
MOD003232
31/03/2014
9:00-12:00am

Referencing

In this section I will show where I retrieved all of the existing image material from. As the image content is not my own I will reference the content to not breach copyright. 

Copyright is a legal concept, enacted by most governments, that grants the creator of an original work exclusive rights to its use and distribution, usually for a limited time, with the intention of enabling the creator of intellectual wealth (e.g. the photographer of a photograph or the author of a book) to receive compensation for their work and be able to financially support themselves.
http://en.wikipedia.org/wiki/Copyright

DVD COVER:

Images:

http://www.prada.com
Photographer: Steven Meisel

www.fashiontography.net
Photographer: Steven Meisel

lorpheus.com
Miuccia Prada

www.ascendo-inc.com

en.battlestarwiki.org

commons.wikimedia.org

importdvds.wordpress.com

www.hirescovers.net

www.dalesman.co.uk

geniusbeauty.com

Photographer: Steven Meisel

www.diva-portal.org

Photographer: Steven Meisel

artisticthings.com

Photographer: Steven Meisel

DVD LABEL:

en.battlestarwiki.org

commons.wikimedia.org

lorpheus.com

www.prada.com

Advertising Campaign SS12

Photographer: Steven Meisel

VIDEOS:

Prada Spring Summer 2009 Full Show High Quality

Eddie Cochran

L'Eau Ambrée by Prada 2009 HQ

Director: Steven Meisel

Prada Fall Winter 2009/2010 HQ Full Show

Video from TVModa

PRADA SPRING SUMMER 2009

VanStraussTV

PRADA FALL/WINTER 2013 WOMEN'S ADVERTISING CA

http://www.prada.com

PRADA SPRING/SUMMER 2012 WOMEN'S ADVERTISING

Prada

Font:

Prada Candy typeface by Gareth Hague.
The Prado logo typeface was developed by the Prada brand alone. The font seems to be from the family 'Agfa-Monotype'.
http://www.agfamonotype.com/
http://www.monotype.co.uk/contactus/about.htm

Engravers Roman Bold is the closest font to Prada font however the 'A' is a different font.

Digital Imaging Software. MOD003232. 24/03/2014

Digital Imaging Software
MOD003232
24/03/2014
9:00-12:00am

In today's lesson I started on the back of my DVD cover. I started by creating white boxes for the text and changing their opacity down to 75% and then adding the text inside the boxes. I then changed the text from black in colour to white. I then created another white box lower down the back cover for some more images to be added into like a film strip. I placed the same stars from the front onto the back cover above the film strip box. I then gathered images from PRADA adverts and added these onto the page, I changed the sizes to small and fitted all three images into the box. I then right-clicked on each layer for each image and went to blending options.

I then changed the blend mode to hard light and to 83%, this gave the image a better effect than the other blend modes. I did the same for all three images to give consistency. I then added other DVD logos underneath this box including copyright, DVD logo, Dolby digital plus and a Bar code.

Digital Imaging Software. MOD003232. 17/03/2014

Digital Imaging Software
MOD003232
17/03/2014
9:00-12:00am

In today's lesson I was still creating the DVD cover and adding items to the design.
Firstly, I created a rectangular box using the measurements for the spine of the DVD cover and chose for this to just have lines where the spine is and have a no fill for the spine. I chose to have the spine with 'no fill' because I wanted the whole image to be seen and continue throughout the front, spine and back of the DVD cover. If I had a fill in the spine I think this would ruin the flow of the cover and become too much of a block. The outline of the rectangular shape for the spine was chosen to be in the colour white to make it stand out from the background but once I had done this I realised that I liked the colour however it stood out from the background too much therefore I changed the opacity down to 75% to create a blending into the background effect, I then decided that I liked this option a lot and done the same for all the other white objects on the DVD cover. I then gathered a DVD logo from online and added this to the DVD cover and made it a lot smaller to fit onto the bottom spine of the DVD cover. I then also gathered an image from PRADA and also made this smaller to fit on the top of the spine.

For the PRADA title on the spine I used the same PRADA logo as on the front of the DVD cover in a separate Photoshop file and I then used the slice tool to slice each letter and rotate it and save them as separate files. I then imported them onto the DVD cover and changed their size to fit inside the spine. 

Digital Imaging Software. MOD003232. 10/03/2014

Digital Imaging Software
MOD003232
10/03/2014
9:00-12:00am

In today's lesson I was still adding items to the DVD cover and putting it together. I created the logo today and placed it on the DVD cover. I found the Prada logo online and then opened it in a separate Photoshop file. I then re-sized the image to the desired size and I then placed the image on the canvas. I then added a layer mask for the logo layer and used the Magic Wand Tool to change the background to a clear background so that the Prada logo was just visible with no background. I then saved this image as a .PNG and then added this file to the DVD cover file.

When the logo was added onto the DVD cover I then placed the file on the front of the DVD cover. I placed this in the middle of the cover and made it quite large as this is an important part of the cover and should be prioritised. I then changed the opacity of this title so that it blended into the cover slightly. 

I then found an image of 5 stars and added this in a separate file on Photoshop and created a layer mask and then selected the white background with the Magic Wand tool and erased it. I then saved this file as a .PNG and added it onto my DVD front cover. I placed this underneath the title as after analysing other DVD cover's I believe that this was the best place to put it on the front cover and also the most visible area to add it to.

I chose the stars to be in black colour because this stands out well against the lighter background and is well visible.

Digital Imaging Software. MOD003232. 03/03/2014

Digital Imaging Software
MOD003232
03/03/2014
9:00-12:00am

In today's lesson I started putting the features of my DVD cover together. I started by gathering the measurements from the VLE for the DVD cover and changing the canvas size in Photoshop. I then changed my desired image to 3D in Adobe Photoshop. Firstly I created a 3D extrusion from the selected layer.

I then clicked on the 'current view' of the image and selected the 'stereo' option. This will allow me to change the image into a 3D anaglyph.

I then changed the distance which changes where the red and blue pieces are and the depth is also changed to change the depth of the anaglyph.